Organic Trade Association
CHOOSE ORGANIC
Start with the USDA Organic seal to make more informed choices at the grocery store.
Choosing Organic Doesn’t Have to Be Complicated
Do you care about what ingredients are going into your food? Do you try to avoid highly-processed foods or foods that have been genetically modified?
You’re not the only one. Today’s consumers are paying closer attention to what goes into their carts. From avoiding synthetic pesticides to supporting more eco-friendly farming practices, organic has become a trusted option for shoppers who want more transparency. However, with so many labels and claims in the grocery store, it can be difficult to know what truly matters.
What does the USDA Organic label even guarantee?
The USDA Organic label represents a set of strict production and processing standards. When you see that seal, it means the product or item has been grown or produced without:
- synthetic pesticides
- genetically modified organisms (GMOs)
- antibiotics or added growth hormones
- most synthetic additives and preservatives
These standards are designed to make food choices clearer. Rather than trying to sort through multiple claims on a package, the USDA Organic label brings important standards into one trusted seal.
How Can I Make Organic Part of My Routine?
Choosing organic doesn’t require a complete shift in your shopping habits. It can start with one simple swap, like choosing organic fruit, vegetables, yogurt, eggs, or another item you already buy regularly.
Organic options are also easier to find than many people think. Most major grocery stores offer organic options, often with clearly marked sections. Some stores include Whole Foods Market, Trader Joe’s, Sprouts Farmers Market, Ralphs, Target, and Walmart. Local farmers markets can also be a helpful place to find fresh organic options.
So, should I just look for the USDA Organic label?
Yes, that’s right! The USDA Organic label is one of the simplest ways to identify products that meet consistent organic standards. By looking for this label, you can make a confident decision about what food you bring home and put in your body!